are already sold with European certification

The name of the company - the scale European - reflects more what has become the main vector of development of the company, namely security. In the space of four years, this specialization has generated 20 of the turnover of EUR 45 million! The group is therefore positioned on the distribution of professional equipment for work, traffic and access secure height: ladders, scaffolding, lift, etc. Why the company become the specialist products for height work " "My Vertigo, says smiling George Morales, founder of the company and CEO, I projected it on others and my obsession became security." It is also the Act of September 2004 which restricts the use of ladders to the work at height and the need to implement security platforms - the scale is more than a means of access - which confirmed him in his approach.

As it is difficult to have standard products adapted to the various problems in each company, the scale European has implemented his own Office. It creates the product and then password command workshops in France or Germany, all these products obviously benefiting from European safety standards. Today, the company decided to take a new step: "What is specific, or even more sophisticated, which requires thorough study and Assembly, we will assure ourselves." A building of 1,700 square meters, representing an investment of EUR 1.7 million, is under construction in Montpellier. Operational in September, it will house workshops, the Office of studies and general services of the group too cramped in the current premises. The European scale is accompanied by the region Astrea program with funding from 300,000 euros and 43,000 euros of the General Council of Hérault. Thirteen jobs will be created in the group which employs 100 people.

In fact, this investment is part a comprehensive plan of EUR 5 million to gradually to buy back the franchises. Seventeen stores on 44 points of sale in France and 16 in Europe have been redeemed since 2003. Other acquisitions are in negotiation. The objective is clear: "To have a base of integrated distribution capable of carrying the products made by the company." The guarantee of the mark extends today to the genesis of the company, namely the scale. For two years, the group created its own brand the European scale. Within five years, 50 of the scales will be sold under this brand. All other products (scaffolding, harnesses, etc.) are already sold with European certification. This approach is clear: "there is not in Europe of products for the security network and we want to position ourselves at European level as the specialist height."

After the Belgium, Spain (10 outlets) and the Portugal, the scale European part in the conquest of the English market with a goal of 50 to 60 points of sale. The network of corporate stores realized last year a turnover of 14 million of the 45 million generated by all of the network, with a goal of 30 million in five years. It was 3 million in 2003! The sale of scales represents more than 20 of the turnover. Development is first done on the sale of stairs (30), the scaffolding (15), and security. The Morales family owns 75 of the capital, 5 for the management, the rest being held by the Banques Populaires group Naxicap.